Tom Hemy

Recent Posts

The evolution of BaseCase

Posted by Tom Hemy on BaseCase, Value communication

For over a decade, BaseCase has been helping companies to communicate the value of their products during stakeholder engagements. And over this period, our combination of consulting, design, and software expertise, alongside close working relationships with our clients, has kept the BaseCase...

Content providers, technology providers, and the BaseCase platform: What’s the difference?

Posted by Tom Hemy on Content Providers, Technology Providers, BaseCase

When BaseCase was founded in 2007, many life sciences market access teams were still using traditional collateral to engage customers and communicate product value. But fast forward to 2019 and the reams of printed documentation, spreadsheet models, and unwieldy slide decks have been replaced by...

Happy Holidays from BaseCase

Posted by Tom Hemy on News

 

From all of us at BaseCase, we wish you a very happy holiday season!

BaseCase 2018 Year in Review

Posted by Tom Hemy on Toolkits, Portal, SQL, Value communication, data manager

Through the launch of brand new add-ons and continuous updates to our existing products, the BaseCase platform evolves each year to ensure it remains the leading value communication platform for the life sciences industry. 2018 was a busy year for us, and we’re happy to share some of our most...

Happy Thanksgiving from BaseCase

Posted by Tom Hemy on News

From all of us at BaseCase, we wish you a very Happy Thanksgiving!

The various uses of BaseCase Toolkits

Posted by Tom Hemy on Toolkits, Content Distribution

We recently announced the launch of BaseCase Toolkits, a new add-on that allows you to add further content distribution functionality to BaseCase Interactive. As outlined in our previous blog post, bundling content into easy-to-use toolkits can result in a variety of benefits, such as...

Product Announcement: Introducing BaseCase Toolkits

Introducing BaseCase Toolkits: a new add-on that allows you to add further content distribution functionality to BaseCase Interactive. This new functionality enables you to quickly deploy content—such as apps, product evidence, and marketing assets—to field teams by bundling everything together...

BaseCase Portal vs. website-based distribution methods

Posted by Tom Hemy on Portal

Within the life sciences industry, digital product resources are commonly distributed to payers, providers, and HCPs through the use of custom password-protected websites. But with the increased use of smartphones and tablets in clinical settings, it is now more convenient for resources to be...

Certara Launches BaseCase® Portal™

Posted by Tom Hemy on Portal

PRINCETON, NJ – Sept. 26, 2018 – Certara®, the global leader in model-informed drug development, regulatory science, market access and real-world evidence solutions, announced today the launch of its BaseCase Portal cloud-based platform, that allows for the rapid creation of fully-customizable...

Announcing the launch of BaseCase Portal

Posted by Tom Hemy on Product Announcement, Portal

It’s common practice for life science companies to provide third parties—such as payers, providers, and HCPs—with a range of digital resources. These resources are often distributed through a custom password-protected website and are intended to optimize product utilization and patient care, in...

Company Updates

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